Roselinde Kessels is postdoctoral research fellow of the JMP Division of SAS Institute and former postdoctoral research fellow of the Flemish Research Foundation (FWO). She obtained her PhD in Applied Economics from KU Leuven in Belgium.

Her main research area concerns the design and analysis of discrete choice experiments. These experiments are widely used to study people’s preferences in marketing, transportation economics, health economics, environmental economics and public economics where behaviors of interest involve discrete responses or qualitative choices (e.g. consumer goods choices, transportation mode choices, health choices). After her PhD, her research interest has extended to the wider field of econometric methods with application to the measurement and decomposition of socioeconomic inequality of health.

Thus far, Roselinde Kessels has intensively guided about 10 PhD students in their research. Besides being a published author, she is also a popular consultant and lecturer in econometrics, data science, statistics and design of experiments.

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