The second session will take the form of a dynamic panel discussion between panelist and participants. The panelists are all involved in work on bananas, however they represent different links of the banana chain in order to give the participants as broad an introduction to the banana chain as possible. After a small individual introduction of the panelists the rest of the session will be an open debate session driven by the questions from the participants. The goal of the session is for the participants to prepare themselves for a the third session where they will rethink the banana value chain.
Bernard Buntinx, Fair Trade Belgium
As an account manager it is my task to support farmers in the South to improve their access to markets. I am responsible for the banana value chain. This means that I maintain daily contacts with various actors in the chain, from farmer to retailer. My goal is to promote Fairtrade products, at the level of the main retail chains as well as at the level of the small organic shop at the corner. In 2016 not less than 13 million Fairtrade bananas were sold in Belgium, with impact that make a big difference for smallholder farmers from Peru, Ecuador and the Dominican Republic. fairtradebelgium.be
Leo Ghysels - Vredeseilanden. Leo Ghysels works as program advisor sustainable chain development for Vredeseilanden. He suports local farmers to get their bananas sold at the local markets and at Colruyt Group. vredeseilanden.be
Johan Lambrechts works at the CSR-department of Lidl Belgium. The department is responsible for creating and implementing an ambitious sustainability strategy for Lidl Belgium and stimulating all the departments to take sustainability into account into their daily business.
Someone from Agrofair (to be announced) - a leading importer of fairtrade and organic bananas. agrofair.nl