Studies on the governance, adoption, and implications of social media in corporate settings
20 June 2016
University of Antwerp, Barokzaal Grauwzusters - Lange Sint-Annastraat 7 - 2000 Antwerp
Asma El Ouirdi
Prof. dr. Jesse Segers
Prof. dr. Erik Henderickx
PhD defence Asma El Ouirdi - Faculty of Applied Economics
With the increasing popularity of social media, these technologies are reshaping the workplace and giving rise to new opportunities and challenges for both organizations and employees. In this thesis, the academic literature on the use of social media by employees was first reviewed following a systematic methodology, resulting in the identification of the main topics investigated, methodologies used, and gaps left in this stream of research. Next, three studies were conducted to examine additional sub-themes, namely the governance of social media in the workplace, the adoption of these technologies by human resources professionals, and the implications of social media use for employees’ online and offline social capital. For the purposes of these studies, cross-sectional data were collected using online surveys from over 500 human resources professionals and 1100 employees. This thesis is aimed at both contributing to on-going scholarly debates on social media use in organizational settings, and providing professionals with practical recommendations.