1. Insight into physical, sensory and cognitive ergonomics. Being able to assess product functionality.
What is ergonomics?
Design for groups
User centered research methods
2. Marketing and branding
Analysis of company values for a demarcated product group.
Converting company values to a product portfolio and market positioning.
Develop visual identity.
3. Design exercise
Usage analysis of an existing product leading to an ergonomic improvement process.
Schedule, execute and document ergonomic verification through a trial setup.
Handling a template adapted to the intended target group and consistent with a self-designed visual identity.
Understanding of the design process (from multidisciplinary analysis on product specifications, design drivers, and product solutions part-solutions) Integration of skills from form and context, and from technical and spatial insight within a product concept.
Draft proposal and presentation