This information sheet indicates how the course will be organized at pandemic code level yellow and green.
If the colour codes change during the academic year to orange or red, modifications are possible, for example to the teaching and evaluation methods.

Strategic Business Communication

Course Code :2001FBDOOD
Study domain:Business sciences
Academic year:2020-2021
Semester:1st semester
Contact hours:52
Study load (hours):168
Contract restrictions: Exam contract not possible
Language of instruction:Dutch
Exam period:exam in the 1st semester
Lecturer(s)Mariƫlle Leijten

3. Course contents *

This course consists of three components: management communication, technical communication, and business communication.  Together, the components form an introduction to management and strategic business communication in Dutch. Different topics of professional communication (oral and written; internal and external communication) are dealt with.  The approach is modular and non-comprehensive: a few representative communication themes are treated in depth, so that the student can get acquainted with subjects that are relevant to middle management employees in a medium to large-sized organization.