This information sheet indicates how the course will be organized at pandemic code level yellow and green.
If the colour codes change during the academic year to orange or red, modifications are possible, for example to the teaching and evaluation methods.

Specialisation business communication

Course Code :2003FLWMPC
Study domain:Linguistics and Proficiency
Academic year:2020-2021
Semester:1st/2nd semester
Sequentiality:
Contact hours:45
Credits:6
Study load (hours):168
Contract restrictions: Exam contract not possible
Language of instruction:Dutch
Exam period:exam in the 2nd semester
Lecturer(s)Luuk Van Waes
Suzy Stals
Lauranne Staquet

3. Course contents *

Introduction to management and business communication in Dutch. Different topics of professional communication (oral and written; internal and external communication) are dealt with:

- Bad news communication (written and oral)
- Crisis communication
- Report writing
- Press releases
- Persuasive letters and direct marketing
- Coaching interviews