Transitioning and co-evolving to upgrade value offerings: a competence based marketing view
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Industrial marketing management - ISSN 0019-8501-38 (2009) p. 504-512
Value creation options for contract manufacturers: market strategy transition and coevolution in networks
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Advances in business marketing and purchasing - ISSN 1069-0964-14 (2008) p. 449-477
Management van organisaties: een caleidoscopische blik: handleiding voor docenten
Source
Leuven, Acco, 2008,399 p.
Market strategy transition and co-evolution in networks: the case of contract manufacturers in the metal working industry
Source
IMP-Conference in Manchester, 30/08/2007-01/09/2007