I am part of the teaching team for 1BA, 2BA and 3BA Business Communication (Faculty of Applied Economics) here at the University of Antwerp. I also team teach on the Masters in Multilingual Professional Communication, a joint Masters (Faculty of Arts and Faculty of Applied Economics).
My research can be grouped into four main clusters:
The Linguistic Landscape of the Franco-German border area with specific reference to the economic value of the Germanic dialect in the Lorraine area of France and in the Saarland.
The use of language in advertising.
The organisation of multi-site, multi-course University-wide Language Programmes
Languages for specific purposes