I'm associate professor and academic director of the Institute for Professional and Academic Communication at the University of Antwerp. I'm also affiliated with the Centre for Linguistics at Leiden University. My work focuses broadly on the circulation and articulation of knowledge in society. My research draws on linguistics, anthropology, management studies and media studies to understand society’s heightened concern with communication under conditions of globalization. That means I study meaning making processes in a range of contexts from the perspective of participants to grasp how expertise is performed, audiences are anticipated, and social events get represented.