Summary

Shared and Digital Mobility Hubs (ShareDiMobiHub) aim to improve urban multi-modal accessibility by increasing the introduction and uptake of shared mobility hubs, resulting in a modal shift and changed behaviour towards shared mobility hubs.

The Challenge

Making urban mobility more sustainable and accessible is crucial for both health and quality of life of citizens. Reducing private car use in cities and changing people’s travel behaviour are key actions for a transition to a net-zero carbon economy.

ShareDiMobiHub aims to improve urban multi-modal accessibility by increasing the introduction and uptake of shared mobility hubs. As well as integrating them into the Mobility as a Service (MaaS) ecosystem and public transport networks, resulting in a modal shift and behavioural change towards shared mobility hubs.

Shared mobility hubs may vary in size, type of location, and type of offer. They can be small and located in residential areas, with just one or two parking spots, or bigger well-positioned proximity to stations and major public transport interchanges. In the end, their location, size, and shared vehicle option should be determined according to the mobility needs of cities, end-users, and the business case of electric and shared mobility providers.

Project content and goals

To speed up the transition from private car ownership to shared mobility, ShareDiMobiHub will implement an integrated approach with measures to provide space for shared mobility. Furthermore, by using nudging and communication implement relevant restrictions for private cars, integration with public transport, and with Mobility as a Service (MaaS).

Seven partner cities and regions from four countries in the North Sea Region will implement different strategies to increase the uptake of shared mobility hubs. The project will use pilots and implement upscaling plans as well as develop and adopt upscaling strategies to promote shared mobility. For more, paving the way for others to do the same. Additionally, digitalization plans to integrate the hubs into the MaaS ecosystem will be undertaken.

Cities and regions involved in the project are: the Province of Utrecht, Vervoerregio Transport Authority for the Amsterdam Region, the city of Amsterdam, the city of Leuven, the capital region of Denmark, Vestfold and Telemark county in Norway, and the city of Rotterdam.

Role of TPR

·        Support with the identification on how to expand shared mobility hubs. E.g. if goal is inclusion, if goal is accessibility…

·        Develop targets (indicators) with support from literature

·        Measure the indicators over the cases. For instance to what extent does the upscaling lead to (i) more sustainable mobility (ii) better integration with other modes(iii) larger access to multimodal mobility

·        Summarize strategies, business models, best practices

Project duration

September 20th, 2022 till September 30th, 2025

Project funding

This project receives funding from the Interreg North Sea Programme (https://www.interregnorthsea.eu/)

Project website

https://www.interregnorthsea.eu/sharedimobihub